KNOWLEDGE HUB
Research, insights, and resources for growing plant-based.
PBFI's insights are grounded in years of direct work at the intersection of agricultural production, food manufacturing, and market development. This is where we share what we learn.
Featured
The newly released 2025 Regional Retail Insights report, produced by the Plant Based Foods Institute (PBFI) in partnership with our sister organization the Plant Based Foods Association, explores plant-based food sales across the four U.S. census regions. Understanding regional variation in how shoppers engage with plant-based foods reveals promising opportunities for food companies and retailers to lean into sustained consumer interest in expanded choices. Plant-based foods offer variety and versatility to Americans looking for options that meet their nutritional needs and lifestyle preferences alike.
Latest Insights
Plant Based Foods Institute Names Sanah Baig as Executive Director
The Plant Based Foods Institute (PBFI) is pleased to announce the appointment of Sanah Baig as its new Executive Director, effective June 2025. Baig brings extensive experience in food and agricultural policy, most recently serving as the Senior Policy Advisor for Agriculture and Nutrition at the White House.