Sustainable Sourcing Initiative

The Sustainable Sourcing Initiative was founded to harness the power of the industry to protect nature, climate, and human health. Through research, education, and collaborative projects, the Initiative helps plant-based companies invest in agricultural resilience and build new markets for diverse crops, farms, and farmers.

Pillars of the Sustainable Sourcing Initiative

1. CREATING DOMESTIC SUPPLY

Building capacity to support growth in the plant-based food industry and create more stable, sustainable supply networks. 

By promoting the adoption of domestic sourcing practices, we also increase resources, support, and crop availability and diversity for a domestic plant-based food industry that is currently scaling to meet growing consumer demand.

2. PROMOTING REGENERATIVE AGRICULTURE

Building a regenerative, resilient plant-based food supply chain.

By facilitating the implementation of regenerative practices across plant-based supply chains, we help participants identify and meet comprehensive ESG goals and promote biodiversity, nutrition, and soil health.

3. IMPROVING EQUITY AND LIVELIHOODS

Increasing equity across agricultural communities and improving the livelihoods of stakeholders throughout the plant-based foods industry.

By supporting initiatives designed to improve equity across plant-based supply chains, we help participating companies create new pathways to support diverse and historically-marginalized farmers and stakeholders, advance equity goals and impact through training and education, and invest in rural communities’ long-term viability and profitability.

SSI In Action

Forging Connections in Kansas: Upton’s Naturals / Moden Farms / Purefield Ingredients

Upton Naturals, a company that specializes in high-protein, seitan-based products, was seeking a high-quality domestic source of seitan’s essential ingredient: Wheat gluten. After years of using imported ingredientsall the while searching for a viable local wheat sourcethey recently turned to the Sustainable Sourcing Initiative to build a sustainable relationship with domestic farmers and ingredient suppliers. As a growing company based in the Midwest, the team at Upton’s is finding just how rewarding it can be to source ingredients close to their manufacturing operations and to directly support the local food supply network.

Building Sustainable Supply in Iowa

Oatly / Plagge Farm / Grain Millers / Practical Farmers of Iowa

When plant-based milk titan Oatly decided to explore domestic sources of their primary ingredient—oats—they turned to Practical Farmers of Iowa (PFI), a community-based organization dedicated to connecting farmers and empowering them to adopt regenerative agricultural practices. Through PFI, Oatly was connected with Ann and Landon Plagge, family farmers with roots in Iowa dating back nearly 100 years. With support from PFI’s small grain cost share program, the Plagges have been able to diversify their rotation with oats, build a more sustainable, resilient operation, and forge a strong partnership with a major plant-based brand that serves customers across the US and around the world. “It’s great to tell [customers] that we work with farmers here in the US,” says Sara Fletcher, Communications and Public Affairs Director at Oatly. “We’re able to say that we’re working with farmers here who are trying to rethink agriculture and think about new ways to improve it.

Growing a Resilient Network in Montana

Lupii / Deakin Farm / Timeless Seeds Inc.

Third-generation Montana farmer David Oien co-founded Timeless Seeds with three other organic farmers in 1987, and since then, Timeless has built a tightly-knit community of family farmers across Montana that collectively grows, processes, and packages organic cereal grains, pulse crops, and edible seeds for distribution worldwide. Lupii, a plant-based, sustainability-conscious snack food company, was looking for a US source of the lesser-known lupini bean, the hero ingredient in their products. Through the Sustainable Sourcing Initiative, Lupii was connected with Timeless and Deakin Farm, where lupini beans have been added to their diverse crop rotation in an innovative trial program. “We truly are looking to build a sustainable business, and we believe that part of that is the supply chain and bringing it closer to home,” says Isabelle Steichen, Co-Founder and CEO of Lupii.

And that sentiment resonates across this partnership: “I love having that relationship with the end user, and being able to grow something that’s a quality, nutrient-dense product,” says Michael Deakin, owner of Deakin Farm. “I think that as we have more opportunities to sell these products, that farmers around are going to continue to want to move in that direction and continue to diversify their crop rotations, which is going to be better for the consumer, the farmer, and the environment.”

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